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Prepare your distribution business for a successful transition to the next generation.

My Life’s Work is an innovative quarterly executive coaching system to help distribution leaders set their businesses trajectory for relevance, profitability, and success before transitioning it to the next generation.

Prepare your distribution business for a successful transition to the next generation.

My Life’s Work is an innovative quarterly executive coaching system to help distribution leaders set their businesses trajectory for relevance, profitability, and success before transitioning it to the next generation.

It has been an amazing career.

You have nurtured a successful business that you are proud of. The work, relationships, and success have all been unbelievably rewarding. The business, is your life’s work having given so much of yourself as you learned on-the-job, led with the needed combination of heart and smarts, while solving the hard issues rather than running from them.

It has been an amazing career.

You have nurtured a successful business that you are proud of. The work, relationships, and success have all been unbelievably rewarding. The business, is your life’s work having given so much of yourself as you learned on-the-job, led with the needed combination of heart and smarts, while solving the hard issues rather than running from them.

But yet …

you know there is more to do in this 4th quarter of your career.  You’re energized to ensure that your life’s work – your business is better positioned for long-term success and profitability than any other time in your career.  If only you could …

Ensure that the beliefs and values that drove your success, will be carried forward in support of tomorrows success.

Master the ability to remain focused on the wildly important rather than being consumed by the crises of the day.

Create the vision that insures sustainability and relevance for the next generation.

Approach each day with energy and confidence knowing you are making sense of the disruption and uncertainty distributors are facing.

Be 100% confident that on that inevitable day you transition the business to the next generation you are passing the baton to a capable, organized, and focused next generation.

But yet …

you know there is more to do in this 4th quarter of your career.  You’re energized to ensure that your life’s work – your business is better positioned for long-term success and profitability than any other time in your career.  If only you could …

Ensure that the beliefs and values that drove your success, will be carried forward in support of tomorrows success.

Master the ability to remain focused on the wildly important rather than being consumed by the crises of the day.

Create the vision that insures sustainability and relevance for the next generation.

Approach each day with energy and confidence knowing you are making sense of the disruption and uncertainty distributors are facing.

Be 100% confident that on that inevitable day you transition the business to the next generation you are passing the baton to a capable, organized, and focused next generation.

So, the question unanswered is:

Despite the overwhelming pace of change, short-term needs of the business, and the unknowns of the future, how can you focus like never before on the long-term success of the business to successfully transition your life’s work to the next generation?
And the answer is SIMPLE.

You can secure your businesses preparedness for the future starting right now with the expertise of an innovative coaching program.

You don’t have to be alone as you anchor Your Life’s Work for the next generation.

Distribution consultant and strategist Dirk Beveridge knows what you’re up against.  As the #1 thought leader for distributors, he’s been helping executive leaders in distribution design winning strategies, build high-impact cultures, and innovate for the future for decades.

For the last three year’s he has been leading intimate Think Tank sessions with forward thinking distribution executives just like you, providing proprietary tools and techniques with amazing results.

Learn More About Dirk Here »

You don’t have to be alone as you anchor Your Life’s Work for the next generation.

Distribution consultant and strategist Dirk Beveridge knows what you’re up against.  As the #1 thought leader for distributors, he’s been helping executive leaders in distribution design winning strategies, build high-impact cultures, and innovate for the future for decades.

For the last three year’s he has been leading intimate Think Tank sessions with forward thinking distribution executives just like you, providing proprietary tools and techniques with amazing results.

Learn More About Dirk Here »

Tools that will confidently secure Your Life’s Work.

At every quarterly My Life’s Work coaching intensive we’ll guide you in the next significant steps of preparing your business for success when it is led by the next generation.

There are four pillars of securing Your Life’s Work.

To help you focus on the strategic and the long-term, at each session Dirk and his team will deep dive into one of the four pillars of securing your life’s work.  They will offer the tools and frameworks you need to optimize your performance with each pillar.

Define Your Purpose

Leverage a compelling set of values and beliefs to inspire hunger for meaningful contribution.

Align Around A Clear Path Forward

Identify the strategies that will lead customers to a better future while energizing your team.

Grow Personal And Business Capabilities

Optimize organizational skills, competencies and processes to serve tomorrow’s customer.

Sustain Long-Term Generational Results

Strategically position the company for the next generation and make decisions accordingly.

I have enjoyed collaborating with Dirk over the years. He has a genuine passion for helping organizations achieve transformation by creating a culture of innovation and growth. He challenges his audiences to think differently and inspires them to overcome fear, take action and reinvent themselves to succeed in an ever-changing world.

Kathy Mazzarella | Chairman, President, and CEO | Graybar

This is for you if you are…

A Deep Thinker

Identify the strategies that will lead customers to a better future while energizing your team

Mission Driven

You are on a mission and purpose driven thinking about the next generation’s success

A Life Long Learner

You voraciously seek out what’s next

Humble

Sometimes you’re questioning yourself knowing you don’t have all the answers and welcome sound input

Optimistic

You see a bright future for the business, employees, and society

Growth Oriented

You are committed to growth – the business growth and your own.

Not Done

You have more to do and are energized to put in the work and finish the job

Legacy Focused

You are committed to ensure the business is positioned for long-term success

Secure

You have secured your family’s financial future but are still driven in part to create business wealth

What makes My Life’s Work coaching program so different?

This innovative program is revolutionary because it is exclusively offered to independent distributors whose executive leaders are expecting to transition the business to the next generation of leadership within ten years.

You will be a member of an intimate group of big dreamers, strategic thinkers, and committed difference makers who are eager to prepare the business and the next generation for unprecedented success.

This is a rare opportunity to work on your business, to plan for the future, determine how best to get there, and strategize for sustained growth – for your business … and yourself.

This is the world’s only program for distribution executives ready to secure their life’s work.

What makes My Life’s Work coaching program so different?

This innovative program is revolutionary because it is exclusively offered to independent distributors whose executive leaders are expecting to transition the business to the next generation of leadership within ten years.

You will be a member of an intimate group of big dreamers, strategic thinkers, and committed difference makers who are eager to prepare the business and the next generation for unprecedented success.

This is a rare opportunity to work on your business, to plan for the future, determine how best to get there, and strategize for sustained growth – for your business … and yourself.

This is the world’s only program for distribution executives ready to secure their life’s work.

What’s a day at My Life’s Work like?

Each day is designed to be an unforgettable experience by UnleashWD Studio founder Bethany Hepler and her team.  They expertly weave environment, collaboration, and instruction to ensure these are among the most productive days of your year.  During each eight-hour session you’ll experience:

An inspiring, welcoming, and comfortable environment to bring out your and your co-members best.

Expert teaching, facilitation, and coaching by Dirk sharing best practices from within distribution and next practices from other industries.

Three different proprietary tools that cumulatively build upon the other for synergistic growth.

The one of a kind My Life’s Work journal that will guide you in capturing all learnings and provide ease of recall throughout the year and beyond.

Structured time to connect with your co-members to seek and lend advice and share personal experiences.

Our Problem Solved Spotlight Session™ to diagnose troublespots in your business and learn how others have solved similar situations.

A trusted group of distribution leaders allowing for free, open, and strategic support amongst all members.

Progress Planning Lift & Shift™ session where you’ll gain clarity on how to apply what you’ve learned before returning to your business.

What’s a day at My Life’s Work like?

Each day is designed to be an unforgettable experience by UnleashWD Studio founder Bethany Hepler and her team.  They expertly weave environment, collaboration, and instruction to ensure these are among the most productive days of your year.  During each eight-hour session you’ll experience:

An inspiring, welcoming, and comfortable environment to bring out your and your co-members best.

Expert teaching, facilitation, and coaching by Dirk sharing best practices from within distribution and next practices from other industries.

Three different proprietary tools that cumulatively build upon the other for synergistic growth.

The one of a kind My Life’s Work journal that will guide you in capturing all learnings and provide ease of recall throughout the year and beyond.

Structured time to connect with your co-members to seek and lend advice and share personal experiences.

Our Problem Solved Spotlight Session™ to diagnose troublespots in your business and learn how others have solved similar situations.

A trusted group of distribution leaders allowing for free, open, and strategic support amongst all members.

Progress planning Lift & Shift™ session where you’ll gain clarity on how to apply what you’ve learned before returning to your business.

Why join My Life’s Work coaching program?

After each session, you’ll return to your business with fresh perspectives, renewed energy, and a laser focus on the specific steps you can take over the next quarter to measurably strengthen the business in service of securing your life’s work.

Imagine the possibilities.

What can happen … when you walk into a room four times a year where you are surrounded by like-minded distribution executives and every one of you are focused on the long-term, and preparing your business for transition to the next generation.  No longer alone on your quest.  You and everyone around you want to insure legacy – your life’s work is secure because what you have built, is worth preserving!

This is a rare opportunity for just twelve distribution executive leaders.  Will you be one of them?

Dirk, the organization you run, the efforts you’ve made in the industry are no less than spectacular.  I don’t know of any thought leader in distribution that has done the kind of work, the kind of research and has the kind of passion and energy you have.  It’s been an honor, let’s keep this friendship going.

Andrew Berlin | Chairman and CEO | Berlin Packaging

What you get when you join My Life’s Work:

Your My Life’s Work membership secures you a suite of essential tools and resources crafted exclusively for distribution executive leaders thinking about transitioning the business to the next generation.

Reserved Seat

A reserved seat at each of the four one-day quarterly My Life’s Work coaching intensives. These will be held at retreat locations chosen by the group, allowing you to get away from the day to day.

My Life’s Work Journal

Quarterly you’ll receive the custom designed My Life’s Work journal, not available outside the group, that will lead you through the intensive and keep you accountable in that quarter.

My Life’s Work Tools And Frameworks

Designed exclusively for this community these are the tools that you will use to discover new insights, brainstorm possibilities, and commit to a course of action.

Quarterly Video Check-Ins

Between each intensive we check-in via video platform for encouragement, accountability, and review to help you maintain momentum.

Member Only Online Resource Hub

Exclusive videos, research, and curated support materials accessed online organized by each of the four pillars of My life’s Work.

UnleashWD Innovation Summit Videos

Specially selected UnleashWD videos are curated between the quarterly intensives, with worksheets for you to share with your team.

Peer To Peer Support Community

Possibly one of the best features of this program is the ability to meet and connect with other like-minded executives who are as commited as you to success.

My Life’s Work Commitment Article In Anthology Book

At the start of the My Life’s Work journey, you’ll be interviewed to discover your why for joining and your commitment to success.

That’s not all – We’ve added these two Support Bonuses!

Professional Influence - Thought Leadership Article Featuring Your Lessons

You’ve had an amazing career and your commitment to the future is not only commendable, there are lessons to be shared.  We’ve built into our process for you to work with an UnleashWD Studio professional writer who will author a relevant and compelling article worthy of publication in your trade journal and/or local newspaper.  This article will feature your business, your thinking, and your commitment to the future. In addition to sharing your story, the articles are written with an eye on enhancing your professional influence.

Inspire Your Team - 4 FREE Tickets To UnleashWD Innovation Summit

Sure you get away once a quarter for the My Life’s Work coaching intensives.  But what about your team? We haven’t forgotten the need to pull them into the process, align them around your goals, and inspire possibilities for the future.  This is why we provide four free tickets (a $7,600 value) to our annual UnleashWD Innovation Summit.  One for you and three for key leaders on your team.  When you attend together your begin to see your business and the future in a different way and plan for the future together.

On site, we plan for an exclusive meeting with Dirk and all My Life’s Work members and their teams so that Dirk can support you in leveraging this unique opportunity.

SUPER BONUS – Your Life’s Work memorialized in your own Published Book!

We are breaking every mold here in support of you securing your life’s work.

While you will make significant strides every year you’re in My Life’s Work, the curriculum is designed as a three year program.  With your completion of year three … UnleashWD Studios will ghost write your own book allowing Your Life’s Work to live and guide for generations. 

Your personal My Life’s Work book will be professionally written and delivered within 90 days of your completion of the My Life’s Work third year.  The Sections of your book will include:

  • Forward:  Written by Dirk after working closely with you for three years
  • Chapter One:  Your Personal and Business History
  • Chapter Two:  The values that propelled you through life and your career
  • Chapter Three:  The lessons of success from your career that the next generation will learn from
  • Chapter Four:  Your view of the business and business environment today
  • Chapter Five:  Your vision for the business and the next generation of leadership
  • Chapter Six:  Your personal vision for how you will continue to contribute and grow
  • Chapter Seven:  Your greatest hope as you peer into the future

What’s my investment?

The speed of the leader is the speed of the group.  Company’s reach a ceiling defined by the capabilities of the leader. The energy delivered by the leader is the energy that flows from the company. The optimism of the leader manifests itself throughout the culture of an organization. This is what we at UnleashWD and My Life’s Work call:  Return on Leadership

The investment for founding members is twelve thousand dollars per year. The return on leadership that we focus on is in securing your life’s work … everything that you have built, created, and committed your life towards.

What’s my investment?

The speed of the leader is the sped of the group.  Company’s reach a ceiling defined by the capabilities of the leader. The energy delivered by the leader is the energy that flows from the company. The optimism of the leader manifests itself throughout the culture of an organization. This is what we at UnleashWD and My Life’s Work call:  Return on Leadership

The investment for founding members is twelve thousand dollars per year. The return on leadership that we focus on is in securing your life’s work … everything that you have built, created, and committed your life towards.

How do I join My Life’s Work?

The My Life’s Work community is limited to just 12 distribution executive leaders and as such we curate the group very closely to ensure the highest quality experience for you possible.

Spots are limited, so register today!

© 2019 UNLEASHWD & DIRK BEVERIDGE. ALL RIGHTS RESERVED | PRIVACY POLICY